Kasper Janus Johansen

Role/title: UX Designer, Design Researcher, Strategic Designer.

Special edge: “Research-driven.” “Strategic.” “AI-integrated.”“Fan of frictionless flows.”


Telenor “One-Screen”

From fragmented service to shared understanding

Led a large-scale international research study across B2C, B2B, and retail agents in Serbia and Montenegro. Insights from the field shaped a co-owned digital tool that transformed how customers and agents build trust — together.

Outcomes:

Field research: “20+ interviews with B2B, B2C customers and retail agents”

Process alignment: “Tool became central to new retail training programs”

Behavior change: “Shifted agent role from gatekeeper to trusted guide”

Digital Post 2.0

Making state communication feel human again

Led citizen-centered research to reimagine Denmark’s digital post — focusing on tone, accessibility, and restoring clarity and trust.

Outcomes:

Research depth: “Insights from 15 users across diverse life situations”

Strategic value: “Framed tone-of-voice strategy now shaping national comms”

Car Re-registration App

Simplifying used car sales for 200K+ Danes

Turned a confusing legal process into a real-time app experience now rated 4.7★ — by aligning trust, timing, and flow.

Outcomes:

  • User adoption: “Used by 200,000+ citizens”

  • Ratings: “App store rating: 4.7★”

  • Trust impact: “Enabled real-time ownership verification between buyer and seller”